Industries we serve
Potomac advises founder-led businesses across industries where consolidation is reshaping the market. The depth of our specialization varies by vertical. The discipline of our process does not.
who we serve
Founder-led businesses. Service-based industries.
Potomac built its reputation as the dominant sell-side advisor in residential and commercial service businesses. Today we advise across that specialty and a set of adjacent industries where consolidation is creating similar opportunities.
all industries
Industries we work across
Every industry has its own buyer dynamics, valuation drivers, and consolidation patterns. The descriptions below indicate where Potomac leads the market and where we’re actively building. Find the vertical closest to your business to go deeper.
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Residential Services
Route-based, recurring-revenue service businesses are the foundation of the firm. Potomac advises on more sell-side transactions in this category than any other firm in the world, across pest control, HVAC, lawn care, fire and safety, propane, and access control. Pest control, HVAC and plumbing, lawn and landscape, fire and safety, and propane are five distinct industries on the surface. Underneath,…
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Business & Professional Services
Founder-led firms in accounting, bookkeeping, insurance, staffing, business process outsourcing, and adjacent professional services. Recurring revenue and active consolidation make these markets attractive to disciplined buyers. Professional services firms share the structural traits that have defined Potomac’s specialty for twenty years: recurring or contractual revenue, fragmented competitive landscapes, and active consolidation by buyers who know exactly what they’re paying for.…
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Healthcare Services
Founder-led healthcare service businesses in dental, veterinary, behavioral health, home health, dermatology, and adjacent multi-location and route-based platforms. Recurring patient demand and active consolidation define the market. Healthcare services share the structural traits that have defined Potomac’s specialty for twenty years: recurring or contractual revenue, fragmented landscapes, multi-location or route-based delivery models, and active consolidation by buyers who know exactly…
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Technology & Software
Founder-led software and tech-enabled service businesses where product differentiation, recurring revenue, and strategic fit drive premium outcomes. Potomac brings the analytical framework of a bulge-bracket tech bank to the founder mid-market. Founder-led technology businesses face a structural gap in the M&A market. Bulge-bracket banks chase the largest transactions. Specialist tech-only boutiques crowd the same set of buyers. The founder running…
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Education & Training
Multi-location and recurring-revenue education and training platforms. Tutoring and learning centers, childcare, career and skills training, and corporate training services. Where consolidation is active. Founder-led firms across multi-location and recurring-revenue education and training platforms, where active consolidation is reshaping each category. Childcare and Early Childhood Tutoring and Learning Centers Career and Skills Training Corporate Training and L&D Services Test Prep…
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Consumer Health & Wellness Services
Multi-location and recurring-revenue consumer health and wellness service platforms. Med spas, fitness, aesthetic services, recurring wellness, and adjacent multi-location consumer health businesses are where consolidation is reshaping the market. Consumer health and wellness service businesses share the structural traits that have defined Potomac’s specialty for twenty years: recurring or membership revenue, fragmented landscapes, multi-location operating models, and active consolidation by…
transactions
Recent transactions
A selection of recent sell-side engagements across the verticals Potomac advises in. Each one is shaped by disciplined process, real competition, and senior judgment.
Rollins Acquires Saela Pest Control
Business & Professional Services
Acquired by Rollins
Rollins
The Potomac Company is pleased to announce the acquisition of its client, Saela Pest Control, by Rollins, Inc., marking a significant milestone in the pest control industry. This transaction strengthens Rollins’ market position by expanding its reach across Colorado, Idaho,…
Greenix Pest Control Acquires Spidexx Pest Control
Pest Control
Acquired by
Greenix
The Potomac Company is pleased to announce the acquisition of its client, Spidexx Pest Control, by Greenix Pest Control. Spidexx, a trusted name in residential pest control known for its customer-first approach and industry expertise, expands Greenix’s footprint in the…
Ned’s Home Acquires Ultra Safe Pest Management
Pest Control
Acquired by
Ned's Home
The Potomac Company is pleased to announce the acquisition of its client, Ultra Safe Pest Management, to Ned’s Home. This strategic transaction marks a significant milestone for Ned’s Home, formerly known as Ned Stevens, as it continues its expansion into…
Greenix Pest Control Acquires ProActive Pest Management
Pest Control
Acquired by
Greenix
The Potomac Company is pleased to announce the acquisition of its client, ProActive Pest Management, by Greenix Pest Control. This strategic move strengthens Greenix’s footprint in the Midwest, reinforcing its commitment to delivering top-tier pest control services to its residential…
Encore Fire Protection Acquires Metro USA Fire Protection Inc.
Fire Protection, Safety & Security
Acquired by
Encore Fire Protection
The Potomac Company is pleased to announce the acquisition of its client, Metro USA Fire Protection Inc., to Encore Fire Protection. This strategic move marks a significant expansion for Encore Fire Protection, enhancing its service capabilities and footprint in New…
Orkin UK, a Business Unit of Rollins Inc., Acquires Beaver Pest Control
Pest Control
Acquired by
The Potomac Company is pleased to announce the acquisition of its client, Beaver Pest Control, by Orkin United Kingdom, a subsidiary of Rollins, Inc. This transaction reinforces Orkin UK's position as a leader in the pest control industry, expanding its…
Questions we hear most
What founders ask in the first call, and how we answer them.
Is now the time to sell?
There is no objectively right time. There’s the time that aligns your personal goals, the company’s trajectory, and the market environment. Most founders ask the question because one of those three has shifted. We help you figure out which one is driving the question, and whether the answer holds up to scrutiny.
