In this episode of “The Marketing Mindset,” hosts Paul Giannamore and Mat Rogers delve into growth hacking strategies for small startups, particularly those in the service industry. Learn how to maximize your digital marketing efforts on a limited budget using platforms like TikTok, Meta Ads, and YouTube. Discover the importance of tracking key performance indicators (KPIs) and see real-world examples of successful marketing campaigns.
This episode covers:
- Practical growth hacking strategies for startups
- Leveraging TikTok, Meta Ads, and YouTube for marketing
- The concept and application of growth hacking
- Importance of tracking KPIs to measure success
- Real-life examples of viral marketing campaigns
- Adapting content for different digital platforms
About the Hosts:
Paul Giannamore: A renowned Mergers and Acquisitions sell-side advisor with extensive experience in the service industry, Paul brings a wealth of knowledge in business growth strategies and digital marketing, specializing in maximizing value and optimizing business operations.
Mat Rogers: A marketing expert and CEO of Lizard Marketing, Mat specializes in digital marketing strategies for startups, focusing on creative and cost-effective growth hacking methods to drive business success.
Join us for an engaging discussion filled with actionable insights and real-world examples that can help you implement effective growth hacking strategies and grow your business. Don’t forget to like, comment, and subscribe for more expert tips and strategies!