The Potomac Company represented Golden Circle Exterminators, Inc. as its exclusive financial advisor in its acquisition by Northwest Exterminating Co., LLC, a division of Rollins, Inc. (NYSE: ROL).
Founded in 1974, Golden Circle Exterminators is a second-generation, family-owned business serving West Tennessee and North Mississippi. The company has spent over 50 years building deep community trust and a reputation for reliable pest control.
Golden Circle Exterminators’ operations focus on service reliability and technical standards. They train their state-certified technicians in modern control methods that include residual treatments, baiting, and mechanical exclusion, and maintain a same-day service model backed by a 100% satisfaction guarantee.
In its announcement of the transaction, Northwest Exterminating positioned the acquisition as its entry into its seventh service state, which expands its geographic footprint in the Southeast while citing strong cultural alignment between the two organizations. Golden Circle Exterminators will continue operating under its existing brand name within the Northwest Family of Brands.
“As I approached retirement, finding a partner that would take care of our people and uphold our standards was essential. Northwest shares those exact values, and I’m confident our team and clients are in great hands,” said Marty Dyer, owner of Golden Circle Exterminators.
“Building a 50-year legacy in this industry takes genuine commitment to your people and community,” said Paul Giannamore of The Potomac Company. “Marty and his team built something special across Tennessee and Mississippi, and we’re thrilled to have helped them navigate this transaction.”
Paul Giannamore, Franco Villanueva-Meyer, Amiel Santos, and Joshue Markees R. Malamug, CPA, led the engagement for The Potomac Company.
| Company Acquired | Golden Circle Exterminators, Inc. |
| Acquirer | Northwest Exterminating Co., LLC, a division of Rollins, Inc. (NYSE: ROL) |
| Potomac’s Role | Financial Advisor |
| Potomac Deal Team | Paul Giannamore, Franco Villanueva-Meyer, Amiel Santos, and Joshue Markees R. Malamug, CPA |
| Industry | Pest Control |
| Principal Services | Pest control, Termite Control, Moisture Control |
| Company Headquarters | Jackson, Tennessee |
| Markets Served | West Tennessee and Northern Mississippi |
| Year Founded | 1974 |
| Announcement Date | October 09, 2926 |
| Closing Date | September 26, 2026 |
| Financial Terms | Not Disclosed |
About The Potomac Company
The Potomac Company is a mergers and acquisitions advisory firm representing founders and business owners in the sale of their companies. The firm combines industry knowledge, buyer relationships and disciplined execution to run competitive sale processes and help owners make informed decisions. Potomac has particular expertise in residential and commercial services and other fragmented industries undergoing consolidation. For more information, visit potomaccompany.com
