In this insightful clip from ‘Off The Record,’ Andrew Richardson, CEO of Saela Pest Control, opens up about one of his biggest business mistakes. He discusses the ambitious development of PestMate, a proprietary software for the pest control industry, and the difficult decision to abandon the project after investing up to $15 million.
Andrew shares:
- The initial reasoning behind developing PestMate
- The challenges of transitioning from building software to supporting customers
- How this project affected Saela’s core pest control business