Global M&A Advisor to the Residential, Commercial, & Business Services Industries

Team LIZARD Breaks Down Digital Marketing for Pest Control | Off The Record with Paul Giannamore

Allan Draper and Mat Rogers of Lizard Marketing sit down with Paul in Old San Juan to discuss all things Marketing for PCOs.

Find out more about Lizard at the link below. https://lizardsem.com/

https://www.potomaccompany.com/

What is POTOMAC TV?

What is POTOMAC TV?  

Produced and Filmed by Verbell Ltd. https://www.verbell.ltd/

0:00 Intro

3:01 Transparency

4:11 Media Buying

8:43 Growing a Family Business

11:10 Door-to-Door

12:44 Pest Control Software

14:47 Digital Marketing Agencies

15:19 The Structure of Lizard

16:14 PCO Concerns

16:54 Lizard’s Future

18:15 Working with Remote Team Members

22:17 Systems & Processes

25:47 Digital Advertising Marketplace

27:06 The Cost of Conversions

31:11 Helping Clients Connect the Dots

32:48 Proof Pest Control

33:33 Competition

35:50 Marketing Strategy for Pest Control

39:09 Outro

PLOCX0ZVVGAVGUYA

TAST775V52HJAN8Y